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These Simple Guidelines Will Show You - How to Choose a Franchise


Here's how to choose a franchise...Steps to Selecting Your Profitable Home Based Franchise

Purchasing a franchise from home opportunity is one good approach to starting your home based business. When you choose a franchise, you lessen the risk of starting your business.

You take advantage of an existing brand name and the successful track record of the franchisor.

You have the added advantage of instant name recognition, along with training and ongoing support to help you succeed.

With the purchase of a franchised system, you the “franchisee” will be provided a turnkey business opportunity. Learn more about the advantages and disadvantages of a home based franchise.

Your franchise fee, which is likely to cost several thousand dollars, purchases the right to use the franchisor’s name, a formatted business system and startup assistance.

Each franchised system varies, however, it’s quite common your franchise fees will include:

  • initial training
  • management training
  • marketing assistance
  • personnel assistance.

Many franchisors provide ongoing technical support through newsletters, workshops and/or seminars, or 800 numbers.

Purchasing a franchise often reduces your risk because you are associating with an established company…the downside: It can be costly.

Choose a franchise wisely, and you can build a profitable home based franchise.

Preliminary Steps - How to Choose a Franchise- Selecting The Right Franchise from Home Opportunity for You

  • Make sure your family supports the idea.
  • Elementary maybe, but it is vital to your success.

  • Determine What You’re Comfortable Investing
  • a. How much money will you invest? – How much are you willing to lose?
  • b. Will you partner with someone?
  • c. Will you purchase the franchise by yourself or with partners?
  • d. What are your financing needs? Do you know where you’ll get these funds?
  • e. What is your credit rating?
  • f. Do you have sufficient reserves to live on while getting started?

  • Evaluate Your Own Skills and Abilities
    • a. What special technical expertise or education is required? (ie., auto repair, home and office decorating, or tax preparation).
    • b. What are your skills? Consider who will handle your bookkeeping.
    • c. Do you bring special knowledge/talent?
    • d. Have you ever owned or managed a business?

  • Establish Your Goals
    • a. Do you require a specific level of annual income?
    • b. How many hours do you want to work?
    • c. Will you operate this business by yourself?
    • d. Will this business be your primary income? … Supplemental income?
    • e. Can you see yourself operating this business for 20 years?

  • Contact each potential franchise that meets your financial considerations and request company documents.
    • a.Be prepared to submit your financial information, as most will not send their prospectus until they determine you are a qualified franchisee candidate.
    • b.Here's a comprehensive listing of home based franchises.

  • Conduct your own market research
  • The franchisor’s information may be skewed to facilitate their expansion plans. Your background research in your own area may reveal new opportunities or a flaw in their market analysis.
    • a. Determine the relevancy of the franchise to your geographic area.
    • b. Identify the Unique Proposition of your favorite Franchise from home Opportunity
    Let Your Evaluation Begin! Go On to the next page- How to Buy a Franchise


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